Within the framework of the project of the Ministry of labor and social protection of the population of Republic of Kazakhstan "Development of labor skills and stimulation of jobs" a new professional standard in the field of tourism has been developed, which describes four existing professions in the market.
The developer of the professional standard in tourism was the Kazakhstan Tourist Association. The main task was to ensure the professional standard corresponded to the realities of work in the tourist industry. In the National classification of occupations there are no professions that are in the tourist market, so in different travel companies the same profession is called differently: tourism manager, manager of tourism, tourism consultant, travel agent and so on. The professional standard is designed to regulate the names of professions, as well as to determine the main labor functions, knowledge and skills necessary for the implementation of these functions. As a result of the work done in the industry there was a description of such professions as the organizer of events, the manager of ecological tourism, the manager of the tourist information center and the manager for the promotion of tourist services. According to Clara Mamutova, coordinator of the working group on the development of the professional standard "Tourist destination management", ecological tourism is one of the most promising types of tourism. According to statistics, 70-80 percent of tourists visit Kazakhstan for business purposes, but 20-30 percent is ecotourists and their number is growing. Tourist destination management is a complex development of tourism infrastructure in a particular direction. Today it is one of the most popular segments. "Since we are promoting the country on the international market, we must strengthen this function. Educational institutions prepare a unified manager, but the work on inbound and domestic tourism has its own specifics. Each region has a department of tourism, tourist information centers and at the national level - "Kazakhtourism". Through the management of the tourist destination, everyone will be able to be responsible for their site - to ennoble, develop, declare and offer. The mechanism of further communication of the professional standard with education is reflected in the project of the Ministry of labor and social protection of population of Republic of Kazakhstan "Development of labor skills and stimulation of jobs". The project supports continuous modernization of the system of educational standards and programs aimed at ensuring compliance of modular training programs based on competencies with professional standards.